Discount: The Digital Data Revolution, January 31st
The folks over at the Technology Council of Southern California (TCOSC) have passed on a discount to their upcoming, January 31st event for anyone reading this blog. If you use the code BOD12, you’ll gain entry to the event for $35, a $20 discount from the normal registration fee. Info below, and you can register online:
Digital Media Society
“The Digital Data Revolution”
January 31 , 2012
Location:
Sheraton Four Points
5990 Green Valley Circle
Culver City, CA 90230
The Digital Data Revolution
The amount of data available to businesses has been increasing exponentially. Data mining and analyzing large data sets-so-called big data-is becoming a competitive advantage, creating productivity growth, innovation, and consumer value in both B2B and B2C worlds. In addition, there are more places to mine data– think of the millions of consumers using social networks–and increasingly sophisticated tools for doing so. The data revolution has important financial, social and legal implications. All business leaders need to understand the implications of big data, not just line managers or analytics geeks. The increasing availability and granularity of information about customers will create opportunities, but is also disruptive and raises privacy concerns.
Join us for an evening where we bring local leaders in this emerging area together to discuss all of these issues.
Speakers:
Marc Crandall, Senior Manager, Global Compliance, Enterprise, Google
David Bakula, SVP, Analytics, Nielsen/SoundScan
Craig Benner, VP Sales, SpecificMedia
Tom Larkin, CEO, Share Magnet
Richard Neff, President, Neff Law Firm
Jeff Zwelling, CEO, Convertro
Moderator:
Ned Sherman, CEO, Publisher & Executive Editor, Digital Media Wire






How do you create a viable, growing technology center? That’s a question that seems to come up regularly in Southern California, and one I think we’ve managed to pretty much accomplish, albeit not in any centralized way. However, we thought it would be interesting to see how another region of the world — the United Kingdom — has been approaching establishing themselves as a technology center, so we took up the offer by UK Trade and Investment to learn more about efforts in that country. We sent Travis Oberlander to London this week to delve into the UK’s efforts to create “Tech City UK”, as well as to talk with a group of Southern California companies traveling there to the Tech City Entrepreneurs Festival to develop relationships in that country. Travis will be posting updates, interview (he has